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First Impressions

The posts in this category cover various content-related factors, ranging from the trailers you watch, to the games that you may, or may not end up playing.

Take Cover

This year Electronic Arts gave fans the opportunity to vote for the cover athlete on NHL 13. After more than 25 million votes, Claude Giroux of the Philadelphia Flyers was chosen as the winner and became the cover athlete for the ice hockey game. A similar process by THQ had earlier taken place for UFC Undisputed 3, with Anderson Silva winning out as its cover athlete. It seems that this method of selection is another good way for fans to interact with the game before its launch, as well as create more promotion.

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Posted By GS_Sharpy @ 09 Aug, 2012 9:45 am

First Impressions

3 Is The Number

It’s a safe bet to assume that if a new game sells in big numbers it will get a sequel and potentially build into an established franchise. While it may not be very original, it is a route that publishers go down to almost guarantee more revenue and satisfy fan demand. The new IPs pose more of a risk factor, but it is good to see them, and of course, a successful series such as Call of Duty has to start somewhere.

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The Delay Of Game

The process of getting a game from the development studio to your platform of choice can potentially be a long and complex one. The various processes involved can result in occasions where players anticipate a game for several weeks, months, or even years, only for there to be a delay in its release date. Of course, not every game suffers from this issue, but can delaying a game for whatever reason ever be a good thing?

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Posted By GS_Sharpy @ 12 Jul, 2012 2:51 pm

First Impressions

Trailer POWER

A major part of video game marketing, some may say the most important part, involves promotional trailers. From dramatic cinematic or CGI footage, to gameplay, developer insight or online virals, each style provides material that should aim to get people talking and anticipating a game’s release.

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Posted By GS_Sharpy @ 05 Jul, 2012 4:24 pm

First Impressions